RICE scoring model - a prioritization framework in product management

 The RICE scoring model is a prioritization framework used primarily in product management. It's designed to help teams make informed decisions about which 

projects, 

features, or 

initiatives 

to pursue.

Understanding RICE:


R - Reach:

This measures how many people will be affected by the initiative within a specific timeframe.

I - Impact:

This assesses the degree of effect the initiative will have on those people.

C - Confidence:

This represents the level of certainty you have in your reach and impact estimates.   

E - Effort:

This quantifies the resources (time, personnel, etc.) required to implement the initiative.   

Example for 'Reach'

 A Mobile App Notification

  • A mobile app company wants to implement a push notification to remind users about an upcoming sale.
  • Their "Reach" calculation could be:
    • "We have 500,000 active app users, and we expect 80% of them to receive the notification."
    • This means the "Reach" would be 400,000 users.

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